Evaluation Q4

4)

Who would be the audience for your media product ?

Our audience for our thriller film would mostly be people of about our - or slightly older - within the European market. We chose to focus of this age group because it would be the most natural market for us to produce a thriller film to appeal to – as we are that age. Also because more and more people in this age group are watching thrillers. For example the user ratings on IMBd for Psycho show that people of our age group rate more highly of this film. Also looking at the user ratings of other thriller films supports this data. This data also shows that these thriller films also appeal to a mainly male audience, with females of all ages giving a lower rating.

And so our thriller film would be mainly aimed at a male of around our age group, who is part of the same social class as we are. So some one who, for example is not privately educated, or generally quite affluent, within society. Our chosen audience is also limited to Europe as we feel that teenagers in other parts of the world would not have the same tastes in films as some European teenagers do.

The actual characters within our thriller will also influence our target audience as they will want to see a films that they can associate with. For example a film such as Star Wars will not be able to associate itself with a audience though the characters as it is a fantasy/sci-fi film, whereas a film such as The Bourne Ultimatum would allow audiences to associate themselves with some of the characters as it does have a plot line where some aspects are beliveable.